Federal Government launches new iPad apps for SME owners

The Federal Government has launched a new suite of free iPad apps that aim to help SME business owners to create new business, marketing and emergency plans on their tablet device.

The new apps were launched this week by Minister Assisting for Industry and Innovation, Senator Kate Lundy, at the FutureGov Summit in Canberra.

“The planning process for companies can be daunting, but sound planning is required to start, run and grow a successful business,” Senator Lundy said. “By making planning templates available in a tablet app format, it will now be easier for businesses to create plans and update, share and store them online.

“Developed with the help of business experts, these smart apps are a great example of how the Gillard Government is using engaging and interactive technology to help business owners improve their productivity.”

The two new iPad apps, MyBizPlan and MarketMyBiz, provide interactive templates to guide businesses through the process of developing business and marketing plans. The existing app, MyBizShield, has been updated in response to customer feedback to improve its usability and enable cloud storage. The app was launched last year as part of a suite of resources to help businesses plan for emergencies.

“A look around any business office shows that owners and managers are embracing new technologies like tablets and smartphones,” Senator Lundy said. “As a Government we recognise how important it is to keep pace with rapid technological change and provide information and tools in a way that helps business owners increase productivity.”

For more information or to download the planning apps visit www.business.gov.au/businessapps . Android versions of the apps are currently being developed.

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