Facebook launches Small Business Accelerator Program

Social media behemoth Facebook has launched its Facebook Small Business Accelerator Program, a new program designed to help Australian and New Zealand small business owners leverage the Facebook platform to grow their business.

Social media behemoth Facebook has launched its Facebook Small Business Accelerator Program, a new program designed to help Australian and New Zealand small business owners leverage the Facebook platform to grow their business.

The Small Business Accelerator Program offers small businesses in Australia and New Zealand the chance to take part in a two-day workshop where Facebook and partners will provide tailored guidance to help enterprises succeed on Facebook. The program also offers business owners three months of support from the Facebook team, as well as ads credits so they can put into action what they learn at the workshop. 

12 business owners will be selected to take part in the program after being assessed by a panel of judges who will award places to businesses, with judging taking place on August 16 and winners announced on August 19. 

“The Facebook Small Business Accelerator Program allows us to work with 12 innovative businesses and support them by fast-tracking their path to success on Facebook,” said Nick Bowditch, Manager of Small Business, Australia and New Zealand at Facebook. “Over 12 million Australians actively use Facebook to connect with all the people that matter to them, every day, everywhere. When businesses have a strong presence on Facebook they have an opportunity to be part of these conversations. 

“Many small businesses are doing great things on Facebook and we are committed in helping them continue to unlock the opportunities open to them.  Globally, there are 16 million small businesses actively using Facebook Pages to build relationships with customers, reach new people and drive sales.

“The program is open to all small businesses located in Australia and New Zealand with a Facebook Page. Businesses that will stand out are those that know enough about social media to know that they should have a presence and are looking to take their ‘social media savvy’ to the next level. We look forward to receiving submissions from businesses of all different types and working with the 12 selected businesses to help them maximise their efforts on Facebook.” 

More information on how you can submit your application to the program is available via this Facebook page. Entries close on August 12.

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