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New energy-tech partnership offers SMEs cheaper electricity, gas options

Tim Neary
26 March 2018 1 minute readShare
Merger, energy technology

SMEs have gained a new energy technology champion to alleviate the budgeting stress of high electricity and gas prices, as two market disruptors join forces to bring bundled energy efficiency solutions to the market amid soaring energy prices.

Simble Solutions Limited, a software provider focused on energy management solutions, and Wattwatchers, a digital energy technology company, have signed a new master agreement to monitor and control electrical circuits in real-time through the cloud.

Simble CEO Fadi Geha said the agreement accelerates a “successful” four-year commercial partnership.

He said that large numbers of small and medium-sized enterprises are being forgotten in the energy management space.

“Given that there are hundreds of small businesses for every big one, there is a significant market opportunity for us to service this sector - one that needs energy management solutions that are the right fit for smaller equipment and service budgets, and time-and-resource poor owners and operators.

“We want to give SMEs – whether they are a community club, a dairy farm, a local coffee roaster, a family-owned restaurant, a council depot or a small manufacturer access to the kind of sophisticated, intelligent, value-adding energy management that big businesses pay enormous amounts for, but in packages that smaller enterprises can afford.

“It's a safe bet that they'll all be feeling budget pain from record high energy costs, and they'll be looking for a solution that fits their circumstances.”

Together, Simble and Wattwatchers will be targeting a growth spurt in energy services for SMEs across Australia, New Zealand and the UK.

Mr Geha said the “globally-deployable” solution combines intelligent devices with powerful analytics and user interfaces.

“We are focused on building out a channel strategy to ensure that we reach smaller businesses wherever they are operating.”

Wattwatchers CEO, Gavin Dietz, said the partnership escalation was a natural next step for both companies.

“It's a classic hardware meets software relationship where the sum of the parts adds value for both of our businesses as well as our customers.

“Now, with both Wattwatchers and Simble focusing on accelerated growth in Australia and internationally, it's the right time to refresh the partnership including a new master supply agreement that reflects the expanding Wattwatchers product range, and our strategic alignment in the marketplace.”

New energy-tech partnership offers SMEs cheaper electricity, gas options
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Tim Neary

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