Even if you’re not a finalist for this year’s Optus My Business Awards, there’s still plenty of reasons you’d be silly not to attend. Here are five of them, for starters…
This year's Optus My Business Awards will be held on Friday, 18 November in Sydney. Here are five reasons why every SME owner should be there:
1. See Vince Sorrenti live
One of Australia’s most-loved comedians, Vince Sorrenti is renowned for his quick wit and funny one-liners. And we at My Business are so excited to have him host this year’s awards evening!
Vince has been a popular entertainer nationwide for many years, having worked in TV, on stage and in print, as well as hosting corporate functions and commentating major sporting events.
The award-winning comic entertainer and screenwriter will MC this year’s Optus My Business Awards, guaranteeing a night of fun and laughter.
2. The year's best chance to network
SMEs in particular rely on connections – they are crucial in identifying new customers, meeting prospective suppliers and simply shooting the breeze with other business owners.
For the most part, SME owners are so busy working on and in their business in their own community, that they don’t get the opportunity to meet others within their own industry and other sectors from further afield. As such, they could be missing out on forming beneficial new relationships and learning key lessons from others who have gone before them.
As a national awards program, the Optus My Business Awards brings together SMEs from right across Australia on a single night, giving you the chance to forge new partnerships and rediscover long-lost connections.
3. Meet the sponsors
It won’t just be fellow SME owners in attendance – the Optus My Business Awards will host representatives from a number of key sponsors, all which are highly influential to growing businesses.
Share your needs with, and pick the brains of, important decision-makers from the likes of:
• Event partner and leading telecommunications operator Optus
• Qantas’ business rewards program Aquire
• Leading energy company and Australian Shell Card manager VIVA Energy
• Government-owned export finance supplier Efic
• Corporate design and print solutions provider Kwik Kopy
4. Meet the My Business team
Also in attendance on the night will be the entire team at My Business – Australia’s longest-running publication dedicated to serving and informing the SME community.
Take the chance to meet the people who deliver the My Business content day in, day out across print, audio and digital, discuss your information needs and story ideas and even put yourself forward for a possible business profile, so that you too could appear in the publication you know and trust.
5. A great night out
Who couldn’t use a break from the long days at work to get all dressed up and have a fun night out on the town?
The black-tie gala dinner at one of Sydney’s pre-eminent venues – Four Points by Sheraton – is sure to impress, so come along and join us for a night of great food and great company, and congratulate this year’s winners and finalists at the night of nights for Australia’s SME community.
Book your tickets now and we’ll see you there!
Taking digitisation out of the ‘too hard’ basket for SMEs
By Jason Brouwers
The insanity of consumer expectations
By Jason Dooris
Forget how big you are: always have a start-up mentality
By Simon Larcey