- Author: Franziska Iseli and Christo Hall
- Publisher: TCK Publishing
- RRP: Paperback: $32.00
- e-book: $4.99
Everyone thinks their brand is the absolute best, but how do you get others to see eye to eye?
Perception follows the journeys of Danielle the accountant, Brook the designer and Max the musician, all of whom face issues when perception gets the better of them.
With some key moments of inspiration, each of the characters ‘play the game’ and succeed in their business – which translates into lessons about public perception that any business owner can take on board.