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Taking a new idea from concept to consumer

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Taking a new idea from concept to consumer

Tiller Design CEO, Robert Tiller

What does it take to create a great product? How can you get your new invention to market? These are the types of issues Robert Tiller, CEO of Tiller Design, deals with on a daily basis.

Tiller Design CEO, Robert TillerTiller Design is a product design and development business that helps budding entrepreneurs and established businesses take their new product ideas from concept to reality.

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“The project conspires to destroy a concept”, Robert says, adding that this is why project management is so crucial to keep everything on track.

Speaking on the My Business Podcast, Robert explores some of the facets involved in developing a prototype and taking the product to market, the weird and wonderful inventions he has worked on, his insights into becoming an effective project manager, diversifying your methods of payment such as taking equity stakes instead of cash and much more.

Adam Zuchetti

Adam Zuchetti

Adam Zuchetti is the editor of My Business, and has steered the publication’s editorial direction since early 2016. 

The two-time Publish Awards finalist has an extensive journalistic career across business, property and finance, including a four-year stint in the UK. Email Adam at This email address is being protected from spambots. You need JavaScript enabled to view it.

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Taking a new idea from concept to consumer
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