Receive the latest mybusiness newssign up

Website Notifications

Get notifications in real-time for staying up to date with content that matters to you.

Businesses prepare for imminent wedding boom


Businesses across Australia are preparing for an expected boost in trade now that marriage for same-sex couples is legal across Australia.


The law was changed in early December after close to two-thirds of Australians voted for change in the national plebiscite. The first same-sex weddings took place from early January.


In September, ANZ forecast that marriage equality would produce an economic boost of “at least $650 million in the first 12 months”, based on an average wedding spend of $54,000.

Some people dismissed ANZ’s prediction, saying that most of that money would have been spent elsewhere regardless.

However, others pointed to the large number of Australian couples seeking to get married overseas – particularly in New Zealand – as evidence that much of that money is already being lost to countries where same-sex marriage is legal, meaning a law change could stem those losses.

“While the macroeconomic implications of this [$650 million] sum are minuscule, for some sectors the impact will be more meaningful,” ANZ senior economist Cherelle Murphy said.

The obvious beneficiaries are the wedding industry itself – including florists, venues, caterers, clothing retailers, jewellers, stationers, chauffeurs and photographers. Yet the impending legalisation of same-sex marriage may also deliver a boost to other industries as well.

Westpac-owned St George Bank released a new report on the financial wellbeing of Australia’s LGBTQI community, which revealed noticeable disparities compared with the general population.



“While there’s been no shortage of noise around the same-sex marriage debate, one important factor has been missed: the LGBTQI community’s financial needs and habits,” said St George general manager Ross Miller.

“These findings are a strong reminder for the finance and banking industry that there is still more work to do to ensure an even playing field for LGBTQI Australians.”

Adam Zuchetti

Adam Zuchetti

Adam Zuchetti is the editor of My Business, and has steered the publication’s editorial direction since early 2016. 

The two-time Publish Awards finalist has an extensive journalistic career across business, property and finance, including a four-year stint in the UK. Email Adam at This email address is being protected from spambots. You need JavaScript enabled to view it.

Businesses prepare for imminent wedding boom
mybusiness logo