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With the rise of platforms like Kickstarter and Indiegogo, crowdfunding for business can be a great way to raise much-needed capital.

At some point during the life of your business, it’s likely you’ll need to obtain business funding.

You have countless opportunities to promote or pitch what your business does. 

When you’re starting a business, you need to find a way to foot a range of expenses, including product development, marketing, expansion, and day-to-day operations. 

One of the hardest decisions when starting a business is deciding how you're going to finance it. Common financing options are debt and equity, however, if you're just starting out it’s important to understand the pros and cons of each before you get going.

Whether you’re starting a small business or expanding an existing company, you’ll need the funds to do it. You might already have enough stored away, but in many cases you’ll need to raise capital to turn your ambition into a reality.

One of the leading causes for SME failures is the lack of working capital and under-capitalisation. This can be for various reasons, including business growth and lack of sufficient profitability to fund growth.

A conversation with Phil Parisis, Product Head of Marketing, My Business and Co-Founder, Inflowlive, on the different uses and examples of cryptocurrency.

You could use find an investor, apply for a business grant, tap into your savings, or use crowdfunding.