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How to use social media more effectively

Social media is an effective way to market your business and connect with customers.

When is it OK to read employees' social media posts?

As social media blurs the line between personal and professional life, employers are increasingly monitoring online activity, but at what cost?

How clear social media goals can help grow your business

Here, she discusses why setting clear social media goals and objectives is vital for your business.

Customer sentiment on social media: are you listening?

Michael Karamallis of Fluffy Crunch is an entrepreneur, husband, father and the co-founder of Australia’s most awarded fairy floss. With a master’s degree in the Psychology of Coaching from the University of Sydney, he likes to joke, “I went to university to learn how to spin fairy floss!” But clearly the degree wasn’t wasted.

Make the digital leap with social media

Need to reach your customers quickly? Keen to understand why your digital presence is important and how to build it? Gain insights from Facebook ANZ's Director of Small and Medium Business on how to leverage social commerce with Facebook.

How your business' social media could get hacked

. Oscar Vallejo Co-Founder | Doglato Oscar is a passionate small business owner with a goal of delivering healthy gelato to dog owners for their furry friends. With a background in photography and digital marketing he has launched Doglato into many pet food suppliers like Petstock, PetO and IGA.

How You Can Use Free and Paid Strategies to Grow Your Business

Still relying on organic posts to grow your brand? There’s a missing piece to the puzzle. Discover what it is.

Make The Digital Leap With Social Media

Need to reach your customers quickly? Keen to understand why your digital presence is important and how to build it? Gain insights from Facebook ANZ's Director of Small and Medium Business on how to leverage social commerce with Facebook.

Promoting your business

Promoting your business encompasses all available methods to get your brand noticed, ultimately resulting in sales.

The Hidden Costs of an Underperforming Website

Your website is your business’s unseen first meeting. Discover the hidden barriers that drive visitors away and learn how a clear, credible, fast, and mobile-friendly site can turn browsers into loyal clients.