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Baby boomers: your best customers in 2024?

They’re cashed up and spending a lot of time online. Here’s more about the demographic no online business can afford to ignore.

How to keep your business website safe

What would you do if a cyber attack took down your website at the busiest time of year? Here’s what can happen and how to protect yourself.

How to turn negative reviews positive

The right response to online reviews can strengthen your customer relationships and cast a positive light on your operation. Conversely, if ignored or handled poorly, negative online reviews can leave a lasting scar your business reputation.

Want More Leads without the Ad Spend? SEO is the Answer

Tired of paying for every click? Discover how SEO can turn your website into a lead-generating machine without the ad spend. From local visibility to long-term results, here's why your business needs a solid SEO strategy now.

Why having an Australian domain name is important

Despite being in the midst of a recession, Australians are shopping online in record numbers and choosing to spend more of their cash with Aussie operators.

One star? Five tips for turning bad reviews around

A negative online review can be distressing and potentially damaging for a small business.

Does your revenue model shape up?

Let’s get down to business. You’re in business to make money. A smart way to maximise your return is to look at your revenue model and consider other streams you can introduce. Perhaps you’re expanding your operations with new products, services or features. Maybe there are external factors forcing you to pivot

Your ultimate cost-reduction checklist

Download our free checklist below for 22 ways to reduce costs to help your business stay competitive and keep your cash flow steady.

Business website design: where to get started

Smaller business operators can lack technical knowledge, leaving them especially vulnerable when they are looking to develop or redevelop their website.