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A recent Fair Work Commission ruling shows that even with a valid reason for dismissal, employers can still face costly consequences if the process is flawed. This case reveals how poor procedure ultimately led to an unfair dismissal finding.

Done well, it’s an effective way to grow audience engagement and build brand awareness, while helping to increase sales.

After nearly 15 years of service, a sales rep was made redundant without warning and it cost the employer over $30,000.

Today, your prospective customer may be as much as 70% into the sales cycle before they engage with you or your competitors.

As the coronavirus pandemic sends more consumers online, many businesses are looking to build an internet presence — and fast. But you don’t need to invest in an expensive and time-consuming custom ecommerce solution to get started.

Looking for a way to kickstart your online business? Setting up an eBay store is the way to go.

Many smaller businesses tend to opt for sales activation over brand building, as these types of campaigns show instant results.

Matthew See Manager Sales Engineering | APAC, WatchGuard Technologies Matthew has 10+ years of experience in IT security sales and 20+ years in senior IT security, technical leadership, and consulting roles for global financial, IT outsourcing, and mining environments.

We operate in an information-saturated age. To be heard above the incessant “noise”, we need to drop the facts, figures and rationale, and instead share inspirational business stories that create “sticky” memories and emotions for our customers.

More than half (52%) of small and medium enterprises (SMEs) believe the country will be in recession within the next 12 months, according to a new survey.