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Growing revenue is one of the single biggest challenges businesses face. However, there are some great low cost marketing ideas out there that are easy to implement and have seen some professional services firms seeing excellent growth.

With many businesses restructuring as a result of COVID-19 budget cuts, many are now setting their sights on freelancers. So, if you’re a freelancer looking for work, you could try one of these five platforms dedicated to connecting sole traders to jobs.

A strong local marketing plan is integral to business success, particularly when you’re starting a new business. Once you have an incredible business idea, you need to get the word out and find new customers.

Formaggi Ocello was established in 2001 and caters to cheese enthusiasts across Sydney in both its retail store and markets across the city.

Two decades ago, the most important marketing channels were print, TV and radio. But today, blogs, podcasts and videos are now the main ways we consume information.

Unless you get serious and strategic about what you publish on LinkedIn, you can end up being anonymous, lost in the crowd, and indistinguishable from others. 

They’re cashed up and spending a lot of time online. Here’s more about the demographic no online business can afford to ignore.

A negative online review can be distressing and potentially damaging for a small business. Here’s what to do when it happens to you.